This workshop develops an action focused business development strategy to deliver against. This workshop can be a follow on from, or combined with any of the other workshops, it often works best as a standalone. Every workshop is designed to fit your specific needs and circumstances. Below are a selection of the exercises we often use. These workshops are best held over one day with some preparation and a follow up meeting to lock down plans. However accelerated half days or in-depth one week workshops can also be very successful.

• Introduction and aims of workshop
  
  
• Status
  

  • What's going well, what needs work?
  • What does great look like?
    
    
• Sales Strategy and Objectives
  

  • What are your customer types (by type)?
  • What is their size and potential?
  • What is your proposition for them?
    
    
• Deployment of resources
  

  • What resources do you have against each of these client types?
  • How do they spend their time?
    
    
• Skills required to be effective
  

  • What skills do you need in each client type?
  • What do you need vs what do you have?
    
    
• Performance measurement, management and incentivisation
  

  • How do you measure and manage performance?
  • How are they incentivised to do more?
  • Summary and next steps